Centre for Content Promotion


MPA Fast Track 2019 – Malaysia

MPA Conference


For registration, click here

Time and Date

31 July 2019, 9:00 – 15:00


Malaysian Communications and Multimedia Commission

Tower 1, Jalan Impact, Cyber 6, 63000 Cyberjaya Selangor Darul Ehsan

Kuala Lumpur, 63000



Public CPD Points

Practice Area

Training Level

Executive Summary

0900 – 1000 Registration

1000 – 1030  Welcome & Keynote Remarks

                             Emcee: Sheahnee Iman Lee – TV Personality

      • Dato’ Hans Isaac  – Chairman, FINAS
      • Nur Sulyna Abdullah – Chief Transformation Officer, MCMC
      • Stephen Jenner – VP, Communications, Asia Pacific, Motion Picture Association

1030 – 1130  Session 1: Identifying the current commercial online video market, available services, and future trends.

The VOD landscape has evolved rapidly in recent years. The market involves a growing number of local, regional and international services. Expectations are running high on the proposed launch of Disney+, HBO Max and the yet-to-be named service from NBCUniversal. How are VOD services distinguishing their offer from their competitors? What works and what doesn’t? What are the trends worthy of note? How will the industry keep the customer satisfied?

Moderator: Rizal Zulkapli – Anchor, Producer& AVP New Markets, Astro Awani


  • Dinesh Ratnam – Malaysia Country Manager, iflix
  • Johan Ishak – CEO, Television Networks, Media Prima
  • Juliana Low – Head of Content & Programming, Viu
  • Young Ming – SVP, iQiyi

1130 – 1230  Lunch

1230 – 1400  Session 2: The filmmaker’s view, case studies and future opportunities for the production sector.

How well has the production community adapted to doing business with the VOD industry? We hear from local and international filmmakers on their experiences creating content for VOD players, how they develop successful relationships and we go behind the scenes on projects made for online distribution.

Moderator: Anna Har – Filmmaker & Co-Founder, Freedom Film Network


  • Iman Corinne Adrienne – Actress, TV Host & Producer
  • Jessica Kam– Senior VP, Original Productions, HBO Asia
  • Mark Francis – Global Director of Original Programming, iflix
  • Matt Vitins – COO, Matchbox Pictures (Australia)
  • Zainir Aminullah – CEO, Ideate Media

1400 – 1500  Session 3: Opportunities and challenges for growing the online video ecosystem / Blueprint for the future.

How can stakeholders work together to stimulate a vibrant online video ecosystem? How is the curated streaming video sector stimulating jobs and contributing to the digital economy? What can be learned from global best practice? Does piracy present the biggest challenge to the legitimate VOD ecosystem? What are the consequences of incentivizing VOD sectors, rather than imposing artificial barriers?

Moderator: Sam Shafie – CEO & Co-Founder, pitchIN


  • Laila Saat – Vice President Regulatory, Intellectual Property Protection & Industry Affairs, Astro
  • Lam Swee Kim – Chief Marketing Officer, dimsum
  • Norman Abdul Halim – Executive President & Group CEO, KRU Studios
  • Nur Sulyna Abdullah – Chief Transformation Officer, MCMC